Smartphones


Motorola Announces the DROID Turbo 2 and DROID Maxx 2 For Verizon

Motorola Announces the DROID Turbo 2 and DROID Maxx 2 For Verizon

Motorola has been one of Verizon’s Android device partners for many years now. Before Verizon had the iPhone, Motorola’s DROID smartphones provided several alternatives for users who didn’t want to leave Verizon, or who wanted the features or differentiation provided by Android smartphones. While the DROID line isn’t what it once was, there are still DROID branded smartphones made by Motorola launched on Verizon every year. Today Verizon and Motorola announced two devices that follow up on the original DROID Turbo and DROID Maxx. Appropriately, the new phones are called the DROID Turbo 2 and the DROID Maxx 2, and you can view their specs in the chart below.

  DROID Turbo 2 DROID Maxx 2
SoC Qualcomm Snapdragon 810 Qualcomm Snapdragon 615
GPU Adreno 430 Adreno 405
RAM 3GB LPDDR4 2GB LPDDR3
NAND 32/64GB + MIcroSDXC 16GB + MicroSDXC
Display 5.4″ 2560×1440 AMOLED 5.5″ 1920×1080 IPS LCD
Dimensions 149.8 x 78 x 7.6-9.2mm, 169g 148 x 75 x 8.9-10.9 mm, 169g
Camera 21MP Rear-Facing, F/2.0
5MP Front-Facing
Battery 3760 mAh 3630 mAh
OS Android 5.1.1 Lollipop
Cellular Connectivity 2G / 3G / 4G LTE (Qualcomm UE Category 7/9) 2G / 3G / 4G LTE (MDM9x25 Category 4)
Other Connectivity 2×2 802.11a/b/g/n/ac + BT 4.0, microUSB 2.0, GNSS 2×2 802.11a/b/g/n + BT 4.0, microUSB 2.0, GNSS
SIM Nano-SIM
Price 32GB: 24 months @ $24 ($576 Total)
64GB: 24 months @ $30 ($720 Total)
16GB: 24 months @ 16 ($384 Total)

It’s clear that the DROID Maxx 2 is positioned as more of a mid-range device, with the DROID Turbo 2 at the high end. Both devices are similar as far as their size, mass, and battery capacity is concerned. While the Turbo 2 is actually slightly thinner and has a smaller display than the Maxx 2, the height and width of the chassis are a bit longer. The display on the Turbo 2 is also a QHD AMOLED panel, while the Maxx 2 is a 1080p IPS LCD.

The display on the DROID Turbo 2 is actually the device’s selling point, although when saying the word display it’s not necessarily referring to the display panel used. Instead, the unique part about this display is the fact that Motorola claims that it’s shatterproof. Unlike a typical smartphone display stack, the Turbo 2’s Moto ShatterShield display consists of several layers which are designed to absorb the shock of an impact. Instead of a single cover glass, the Turbo 2 has an exterior lens that sits overtop of an interior lens, with both being significantly more flexible than traditional cover glass. Motorola also has an additional touch layer to create redundancy if one is damaged during an impact, and the flexible AMOLED display also works to protect from damage.

Motorola DROID Turbo 2

Motorola claims that the exterior and interior lenses are designed to have the highest degree of optical transmissivity, but it’s likely that there will be some degree of reduction in transmissivity when compared to standard smartphone displays. Reflections will also be amplified, and since there are gaps between the layers you’ll be dealing with internal reflection which could make the display more difficult to use in heavy ambient lighting. As of right now it’s really hard to say what impact Motorola’s ShatterShield display has on visual quality, but it seems safe to assume that both Motorola and Verizon are confident about its ability to protect against damage as they are providing a four year warranty specifically for if the display does crack or shatter.

Since the DROID Turbo 2 is a Verizon exclusive smartphone, it’s hard to say if or when we’ll see Motorola bring their ShatterShield displays to products that ship on a wider scale. It’s possible that the launch in the DROID Turbo 2 is a method of testing how consumers respond to the feature and how much demand there will be. I personally have done well by just not dropping my phones, but obviously accidents do happen and it only takes a single drop to ruin a perfect record and leave you with a shattered display. 

Anyone interested in the DROID Turbo 2 or DROID Maxx 2 can get them in two days if they’re on Verizon in the US. On a 24 month installment plan the Turbo 2 is $24 per month for the 32GB model, or $30 per month for the 64GB model, while the DROID Maxx 2 is $16 per month.

Motorola Announces the DROID Turbo 2 and DROID Maxx 2 For Verizon

Motorola Announces the DROID Turbo 2 and DROID Maxx 2 For Verizon

Motorola has been one of Verizon’s Android device partners for many years now. Before Verizon had the iPhone, Motorola’s DROID smartphones provided several alternatives for users who didn’t want to leave Verizon, or who wanted the features or differentiation provided by Android smartphones. While the DROID line isn’t what it once was, there are still DROID branded smartphones made by Motorola launched on Verizon every year. Today Verizon and Motorola announced two devices that follow up on the original DROID Turbo and DROID Maxx. Appropriately, the new phones are called the DROID Turbo 2 and the DROID Maxx 2, and you can view their specs in the chart below.

  DROID Turbo 2 DROID Maxx 2
SoC Qualcomm Snapdragon 810 Qualcomm Snapdragon 615
GPU Adreno 430 Adreno 405
RAM 3GB LPDDR4 2GB LPDDR3
NAND 32/64GB + MIcroSDXC 16GB + MicroSDXC
Display 5.4″ 2560×1440 AMOLED 5.5″ 1920×1080 IPS LCD
Dimensions 149.8 x 78 x 7.6-9.2mm, 169g 148 x 75 x 8.9-10.9 mm, 169g
Camera 21MP Rear-Facing, F/2.0
5MP Front-Facing
Battery 3760 mAh 3630 mAh
OS Android 5.1.1 Lollipop
Cellular Connectivity 2G / 3G / 4G LTE (Qualcomm UE Category 7/9) 2G / 3G / 4G LTE (MDM9x25 Category 4)
Other Connectivity 2×2 802.11a/b/g/n/ac + BT 4.0, microUSB 2.0, GNSS 2×2 802.11a/b/g/n + BT 4.0, microUSB 2.0, GNSS
SIM Nano-SIM
Price 32GB: 24 months @ $24 ($576 Total)
64GB: 24 months @ $30 ($720 Total)
16GB: 24 months @ 16 ($384 Total)

It’s clear that the DROID Maxx 2 is positioned as more of a mid-range device, with the DROID Turbo 2 at the high end. Both devices are similar as far as their size, mass, and battery capacity is concerned. While the Turbo 2 is actually slightly thinner and has a smaller display than the Maxx 2, the height and width of the chassis are a bit longer. The display on the Turbo 2 is also a QHD AMOLED panel, while the Maxx 2 is a 1080p IPS LCD.

The display on the DROID Turbo 2 is actually the device’s selling point, although when saying the word display it’s not necessarily referring to the display panel used. Instead, the unique part about this display is the fact that Motorola claims that it’s shatterproof. Unlike a typical smartphone display stack, the Turbo 2’s Moto ShatterShield display consists of several layers which are designed to absorb the shock of an impact. Instead of a single cover glass, the Turbo 2 has an exterior lens that sits overtop of an interior lens, with both being significantly more flexible than traditional cover glass. Motorola also has an additional touch layer to create redundancy if one is damaged during an impact, and the flexible AMOLED display also works to protect from damage.

Motorola DROID Turbo 2

Motorola claims that the exterior and interior lenses are designed to have the highest degree of optical transmissivity, but it’s likely that there will be some degree of reduction in transmissivity when compared to standard smartphone displays. Reflections will also be amplified, and since there are gaps between the layers you’ll be dealing with internal reflection which could make the display more difficult to use in heavy ambient lighting. As of right now it’s really hard to say what impact Motorola’s ShatterShield display has on visual quality, but it seems safe to assume that both Motorola and Verizon are confident about its ability to protect against damage as they are providing a four year warranty specifically for if the display does crack or shatter.

Since the DROID Turbo 2 is a Verizon exclusive smartphone, it’s hard to say if or when we’ll see Motorola bring their ShatterShield displays to products that ship on a wider scale. It’s possible that the launch in the DROID Turbo 2 is a method of testing how consumers respond to the feature and how much demand there will be. I personally have done well by just not dropping my phones, but obviously accidents do happen and it only takes a single drop to ruin a perfect record and leave you with a shattered display. 

Anyone interested in the DROID Turbo 2 or DROID Maxx 2 can get them in two days if they’re on Verizon in the US. On a 24 month installment plan the Turbo 2 is $24 per month for the 32GB model, or $30 per month for the 64GB model, while the DROID Maxx 2 is $16 per month.

Hands On With the HTC One A9

Hands On With the HTC One A9

Today, HTC is launching their flagship smartphone for the holiday season. For those that have followed HTC, this launch shouldn’t be too much of a surprise given that the CEO announced that they would be launching a hero product in October. This hero product is the HTC One A9, which brings a new design and a new product lineup for HTC. According to HTC, the new A series is intended to be a design-focused smartphone as opposed to the technological leader that is the M series. Of course, while design matters quite a bit probably the first thing that matters in a smartphone are the internal parts so the usual spec sheet is below.

HTC One A9
SoC Qualcomm MSM8952 Snapdragon 617
4 x Cortex A53 @ 1,5GHz
4 x Cortex A53 @ 1.2GHz
GPU Adreno 405
RAM 2/3GB LPDDR3
NAND 16/32GB + microSDXC
Display 5.0″ 1920×1080 AMOLED
Dimensions 145.75 x 70.8. x 7.26 mm, 143g
Camera 13MP Rear Facing with F/2.0 aperture + OIS
4MP UltraPixel Front Facing with F/2.0 aperture
Battery 2150mAh (8.17Wh)
OS Android 6.0 Marshmallow with HTC Sense
Cellular Connectivity 2G / 3G / 4G LTE (Qualcomm X8 Category 7 LTE)
Other Connectivity 2.4/5GHz 802.11a/b/g/n/ac + BT 4.1, GNSS, microUSB 2.0
SIM NanoSIM
Price $399

In some ways, HTC is really an outlier with the release of this phone. For the most part this year I’ve seen OEM after OEM releasing phones that are either uncomfortable or basically impossible to use with one hand with the rare exception of the Galaxy S6. In fact, the One A9 is almost identical to the Galaxy S6 in height and width, but is roughly half a millimeter thicker. However, the One A9 is noticeably thinner in the hand by virtue of a more rounded transition to the back of the phone.

Since we’re talking about the form of the phone, it’s probably obvious by now that this phone bears at least a passing resemblance to an iPhone 6 or 6s. HTC claims that this design isn’t designed to ape the iPhone, and in some ways they are correct as the antenna design is noticeably different when directly compared to the iPhone 6 and 6s. The sides of the phone are also curved differently and reminiscent of the Desire 800 series as the sides of the phone have a much less aggressive radius of curvature than what is seen in recent iPhones. These sides are also relatively glossy instead of the coarser sand-blasted finish seen on the iPhone.

In some ways, the comparisons seem unavoidable. From the front of the phone, the design doesn’t really look like a Desire smartphone due to the all glass design. The earpiece is also a departure from recent HTC designs, although HTC has used such a design before with the EVO LTE. The fingerprint scanner was seen as recent as the One M9+, but at the time it was partially shared with the speaker grille instead of part of the glass. The glass is also a 2.5D curved piece so edge swipes are smooth, which is something we saw with the One X but hasn’t made a return until now.

These are all design elements that we’ve seen in HTC phones before, but the sum results in a phone that looks a bit too close to the iPhone 6 for comfort. In practice, it does feel like a very different phone than the iPhone 6, but when only looking at photos it’s probably hard to tell that this is the case. If I were to look at previous HTC smartphones, I do see a strong resemblance to the One S, but the design of the One S is still quite different from what we see in the One A9. Regardless of whether this is an iPhone-inspired design or not, the design is a breath of fresh air after multiple launches of 5.5” size phones with ever-increasing size.

Putting design aside, there are some other major departures in this phone for HTC. The first is that this is a return to an AMOLED display, in the form of a 1080p AMOLED display. I wasn’t able to determine whether this is equivalent to the Galaxy S5 or S6 generation of AMOLED but the display gives a noticeably blue reflection when the screen is off when compared to the Galaxy S6 and S5, which could be indicative of what generation AMOLED technology we’re dealing with. Interestingly enough, HTC has included a display setting to toggle between “AMOLED” and sRGB mode, which could bode well for those that care about color accuracy in displays.

The SoC is also not exactly the definition of high-end, as HTC has elected to use a Snapdragon 617 which is likely due to issues with the Snapdragon 810 and 808. As far as I can tell Snapdragon 618 or 620 weren’t possible at this time so it seems that HTC is in some ways stuck between a rock and a hard place when it comes to SoC choice. In some ways, I don’t really see another choice here, especially given the price point that HTC is competing in. The SoC platform choice also means battery PMICs and handshake ICs with support for Qualcomm’s QC 3.0 quick charge standard.

The camera is arguably one of the major notable points for HTC here, as it’s a 13MP IMX214 sensor with F/2.0 optics and second generation OIS. This sounds kind of boring at first glance but taking some quick relative comparison shots indoors with the iPhone 6 and Galaxy S6 for comparison was shocking to see when the One A9 was comparable, if not even better than the Galaxy S6 in the dimly lit room in which I tried the One A9. There’s also a feature that allows for automatic processing of RAW photos on the phone, which is impressive but processing a single photo took a significant amount of time relative to the near-instant output of normal photos. I would estimate that a single photo took as long as 10-20 seconds to process, which suggests that a better SoC would go a long way towards improving the UX here.

The fingerprint sensor is also surprisingly fast and accurate in my experience, and noticeably improved over the One M9+. HTC emphasized that this was necessary for a good Android Pay experience, which means that this phone also has NFC which appears to work off of the top metal antenna but lacks the boosting system seen in the iPhone 6 so NFC behavior is going to be similar to other HTC phones.

The software experience is also notably changed when compared to the One M9. Although many parts of the phone are still going to look like the same HTC Sense that we’ve seen since the start of this year, other parts like the notification drawer, camera app UI, multitasking menu, and the removal of a number of HTC Sense apps like the HTC Music and Internet apps and the HTC Calendar widget. I personally think HTC may have taken out too many HTC apps and widgets here, but the updates to make HTC Sense fit better with Material Design is definitely a good thing.

On the audio side, HTC is claiming that Dolby Audio enhancement and 24-bit 192 KHz will dramatically improve audio quality. I didn’t get a chance to test these claims, but the headphone jack does use an RT5506 amplifier from the One M8 which had great audio quality from our testing. The speaker also has a TFA9895 amp on it which should help with quality but due to the downward-firing nature of this speaker the quality is likely to be worse than what we saw on the One M8.

Overall, while this isn’t the holiday season flagship that some might be expecting, I came away quite impressed with this phone. Despite the mid-range SoC I was more impressed with this phone than the One M9 at launch. Obviously, the true successor to the One M9 is the phone that everyone is really waiting on, but this phone shows that HTC is capable of responding to clear market demands. Although not every piece of the A9 is what I’d want to see in the M10, aspects like the dramatically improved camera processing, renewed focus on industrial design, and changes to HTC Sense should definitely be carried over.

The HTC One A9 will be offered in Opal Silver, Carbon Gray, and Deep Garnet starting at 399.99 USD unlocked with 3GB of RAM and 32GB of storage. One variant will support Sprint, while the other will support T-Mobile, AT&T, and Verizon with a pre-activated SIM. HTC will also offer their Uh-Oh protection for phones sold through HTC.com, which means 12 months of coverage for accidental damage from drops or water damage with one free replacement, along with a 6 month subscription to Google Play Music.

Hands On With the HTC One A9

Hands On With the HTC One A9

Today, HTC is launching their flagship smartphone for the holiday season. For those that have followed HTC, this launch shouldn’t be too much of a surprise given that the CEO announced that they would be launching a hero product in October. This hero product is the HTC One A9, which brings a new design and a new product lineup for HTC. According to HTC, the new A series is intended to be a design-focused smartphone as opposed to the technological leader that is the M series. Of course, while design matters quite a bit probably the first thing that matters in a smartphone are the internal parts so the usual spec sheet is below.

HTC One A9
SoC Qualcomm MSM8952 Snapdragon 617
4 x Cortex A53 @ 1,5GHz
4 x Cortex A53 @ 1.2GHz
GPU Adreno 405
RAM 2/3GB LPDDR3
NAND 16/32GB + microSDXC
Display 5.0″ 1920×1080 AMOLED
Dimensions 145.75 x 70.8. x 7.26 mm, 143g
Camera 13MP Rear Facing with F/2.0 aperture + OIS
4MP UltraPixel Front Facing with F/2.0 aperture
Battery 2150mAh (8.17Wh)
OS Android 6.0 Marshmallow with HTC Sense
Cellular Connectivity 2G / 3G / 4G LTE (Qualcomm X8 Category 7 LTE)
Other Connectivity 2.4/5GHz 802.11a/b/g/n/ac + BT 4.1, GNSS, microUSB 2.0
SIM NanoSIM
Price $399

In some ways, HTC is really an outlier with the release of this phone. For the most part this year I’ve seen OEM after OEM releasing phones that are either uncomfortable or basically impossible to use with one hand with the rare exception of the Galaxy S6. In fact, the One A9 is almost identical to the Galaxy S6 in height and width, but is roughly half a millimeter thicker. However, the One A9 is noticeably thinner in the hand by virtue of a more rounded transition to the back of the phone.

Since we’re talking about the form of the phone, it’s probably obvious by now that this phone bears at least a passing resemblance to an iPhone 6 or 6s. HTC claims that this design isn’t designed to ape the iPhone, and in some ways they are correct as the antenna design is noticeably different when directly compared to the iPhone 6 and 6s. The sides of the phone are also curved differently and reminiscent of the Desire 800 series as the sides of the phone have a much less aggressive radius of curvature than what is seen in recent iPhones. These sides are also relatively glossy instead of the coarser sand-blasted finish seen on the iPhone.

In some ways, the comparisons seem unavoidable. From the front of the phone, the design doesn’t really look like a Desire smartphone due to the all glass design. The earpiece is also a departure from recent HTC designs, although HTC has used such a design before with the EVO LTE. The fingerprint scanner was seen as recent as the One M9+, but at the time it was partially shared with the speaker grille instead of part of the glass. The glass is also a 2.5D curved piece so edge swipes are smooth, which is something we saw with the One X but hasn’t made a return until now.

These are all design elements that we’ve seen in HTC phones before, but the sum results in a phone that looks a bit too close to the iPhone 6 for comfort. In practice, it does feel like a very different phone than the iPhone 6, but when only looking at photos it’s probably hard to tell that this is the case. If I were to look at previous HTC smartphones, I do see a strong resemblance to the One S, but the design of the One S is still quite different from what we see in the One A9. Regardless of whether this is an iPhone-inspired design or not, the design is a breath of fresh air after multiple launches of 5.5” size phones with ever-increasing size.

Putting design aside, there are some other major departures in this phone for HTC. The first is that this is a return to an AMOLED display, in the form of a 1080p AMOLED display. I wasn’t able to determine whether this is equivalent to the Galaxy S5 or S6 generation of AMOLED but the display gives a noticeably blue reflection when the screen is off when compared to the Galaxy S6 and S5, which could be indicative of what generation AMOLED technology we’re dealing with. Interestingly enough, HTC has included a display setting to toggle between “AMOLED” and sRGB mode, which could bode well for those that care about color accuracy in displays.

The SoC is also not exactly the definition of high-end, as HTC has elected to use a Snapdragon 617 which is likely due to issues with the Snapdragon 810 and 808. As far as I can tell Snapdragon 618 or 620 weren’t possible at this time so it seems that HTC is in some ways stuck between a rock and a hard place when it comes to SoC choice. In some ways, I don’t really see another choice here, especially given the price point that HTC is competing in. The SoC platform choice also means battery PMICs and handshake ICs with support for Qualcomm’s QC 3.0 quick charge standard.

The camera is arguably one of the major notable points for HTC here, as it’s a 13MP IMX214 sensor with F/2.0 optics and second generation OIS. This sounds kind of boring at first glance but taking some quick relative comparison shots indoors with the iPhone 6 and Galaxy S6 for comparison was shocking to see when the One A9 was comparable, if not even better than the Galaxy S6 in the dimly lit room in which I tried the One A9. There’s also a feature that allows for automatic processing of RAW photos on the phone, which is impressive but processing a single photo took a significant amount of time relative to the near-instant output of normal photos. I would estimate that a single photo took as long as 10-20 seconds to process, which suggests that a better SoC would go a long way towards improving the UX here.

The fingerprint sensor is also surprisingly fast and accurate in my experience, and noticeably improved over the One M9+. HTC emphasized that this was necessary for a good Android Pay experience, which means that this phone also has NFC which appears to work off of the top metal antenna but lacks the boosting system seen in the iPhone 6 so NFC behavior is going to be similar to other HTC phones.

The software experience is also notably changed when compared to the One M9. Although many parts of the phone are still going to look like the same HTC Sense that we’ve seen since the start of this year, other parts like the notification drawer, camera app UI, multitasking menu, and the removal of a number of HTC Sense apps like the HTC Music and Internet apps and the HTC Calendar widget. I personally think HTC may have taken out too many HTC apps and widgets here, but the updates to make HTC Sense fit better with Material Design is definitely a good thing.

On the audio side, HTC is claiming that Dolby Audio enhancement and 24-bit 192 KHz will dramatically improve audio quality. I didn’t get a chance to test these claims, but the headphone jack does use an RT5506 amplifier from the One M8 which had great audio quality from our testing. The speaker also has a TFA9895 amp on it which should help with quality but due to the downward-firing nature of this speaker the quality is likely to be worse than what we saw on the One M8.

Overall, while this isn’t the holiday season flagship that some might be expecting, I came away quite impressed with this phone. Despite the mid-range SoC I was more impressed with this phone than the One M9 at launch. Obviously, the true successor to the One M9 is the phone that everyone is really waiting on, but this phone shows that HTC is capable of responding to clear market demands. Although not every piece of the A9 is what I’d want to see in the M10, aspects like the dramatically improved camera processing, renewed focus on industrial design, and changes to HTC Sense should definitely be carried over.

The HTC One A9 will be offered in Opal Silver, Carbon Gray, and Deep Garnet starting at 399.99 USD unlocked with 3GB of RAM and 32GB of storage. One variant will support Sprint, while the other will support T-Mobile, AT&T, and Verizon with a pre-activated SIM. HTC will also offer their Uh-Oh protection for phones sold through HTC.com, which means 12 months of coverage for accidental damage from drops or water damage with one free replacement, along with a 6 month subscription to Google Play Music.

Analyzing Apple's Statement on TSMC and Samsung A9 SoCs

Analyzing Apple’s Statement on TSMC and Samsung A9 SoCs

Since we first learned that the A9 SoC in Apple’s iPhone 6s lineup is dual sourced – that is that it’s being made by two different vendors with two distinct manufacturing processes – one major question has remained in the process of reviewing these two phones. The main issue under question here is whether the TSMC A9 or Samsung A9 have any difference in performance and power consumption. If there is a difference, the question then becomes whether the difference is significant.

In an atypical move for the normally tight lipped manufacturer, Apple issued a statement this afternoon in response to these questions and some rudamentary end-user benchmarking showing that there may be a difference:

With the Apple-designed A9 chip in your iPhone 6s or iPhone 6s Plus, you are getting the most advanced smartphone chip in the world. Every chip we ship meets Apple’s highest standards for providing incredible performance and deliver great battery life, regardless of iPhone 6s capacity, color, or model.

Certain manufactured lab tests which run the processors with a continuous heavy workload until the battery depletes are not representative of real-world usage, since they spend an unrealistic amount of time at the highest CPU performance state. It’s a misleading way to measure real-world battery life. Our testing and customer data show the actual battery life of the iPhone 6s and iPhone 6s Plus, even taking into account variable component differences, vary within just 2-3% of each other.

It interesting to see this response as Apple normally doesn’t comment on anything like this, which in turn is likely a good indicator of how seriously Apple is taking any concerns. However, this statement is also of interest because it’s revealing in terms of what internal data Apple has collected on the issue. Apple has in recent years been one of the better companies in accurately promoting the battery life of their products, and that kind of accuracy comes not only from taking a conservative (safe) stance in marketing, but also collecting massive amounts of data to understand their products and their capabilities.

The Test

To get to the meat of matters then, let’s talk about battery life, tests, chips, and statistics. In terms of the testing that has seemingly spurred on this Apple response, it’s likely that the “manufactured lab tests” in the statement refer directly to Primate Labs’ GeekBench battery life benchmark. The GeekBench test runs parts of the GeekBench CPU benchmark in a loop, making sure to do a fixed amount of work per time interval while idling the rest of the time, and using the score result as a modifier for the runtime score. This makes the GeekBench battery life benchmark primarily a SoC/CPU/Memory benchmark, and that in turn has repercussions for interpreting the data.

In the case of our own web browsing battery life test, for example, this is a test that attempts to simulate light reading of web pages, meaning that the SoC is only working hard a fraction of the time. The vast majority of the time the SoC is idling, making the display the biggest power consumer; and this is especially the case on these latest generations of high performance flagship smartphones. A heavy test on the other hand would be a test that keeps a sustained and significant load on the CPU and GPU, which shifts the power consumption of a test from the display to the SoC.

Battery Life: Light vs. Heavy
An Example of the Wide Gulf Between Light and Heavy Battery Life Testing

Due to the nature of its use of fixed size workloads, the GeekBench battery life benchmark lies somewhere in between a heavy load and a light load (Primate Labs states it’s around 30% on the 6s). And this is notable because if this is the case, it means that GeekBench is in fact highlighting the difference in power consumption between the TSMC and Samsung A9s. However as Apple points out in their statement, a sustained workload is not necessarily representative of what real world usage is like, with the real world having a burst of of different types of workloads. This doesn’t mean GeekBench doesn’t return valuable data, however it means we’re looking at a slice of a bigger picture. Ultimately if there is a difference between the TSMC and Samsung A9s, then it means that GeekBench is likely to be exacerbating the difference versus what a real world mixed use case test would see.

The Chips

As for the data itself, due to the fact that GeekBench is a heavier workload, it means that there are a number of factors that could explain why battery life in this test shows such a large difference, and not all of these factors are easy to account for. With the chips themselves, it could be that the Samsung A9 variant is simply reaching higher average temperatures due to its smaller die size (same heat over a smaller area), which then accordingly affects power draw due to the nature of semiconductor physics (increased leakage). It doesn’t have to be at the point where the workload is causing thermal throttling, but even a sustained load for significant periods of time could be enough to cause this effect, as the CPU will reach higher temperatures even if the phone is cool to the touch.


An example of the temperature versus power consumption principle on an Intel Core i7-2600K. Image Credit: AT Forums User “Idontcare”

Given the nature of chip manufacturing, it’s also hard to say one way or another whether an individual chip and phone pair will have better or worse battery life than another chip and phone pair. This is a pretty complicated subject, but it basically boils down to the difficulty of injecting exactly a certain number of ions into a small part of the silicon wafer or depositing a layer of insulator that meets an exact thickness. This results in chip manufacturing quality being distribution based – a wafer will come out of production with individual chips of varying quality, with some chips operating at lower voltages or lower leakages than others, and other chips being altogether defective. This is colloquially known as the “silicon lottery.”

It’s then from these chips that a customer (e.g. Apple) needs to made tradeoffs between how “poor” of a chip they are willing to accept and how many chips per wafer they’d like to be able to use from each wafer (the yield). In doing so, a customer will set minimum tolerances, certain parameters that a chip needs to meet to be qualified. However as these are minimums, it means that a customer will also receive chips that exceed these minimums, as we can see in our completely fictitious chart below.


A completely fictitious processor quality distribution example. Chips in the white area are used, outlying chips in red areas are rejected

In the case of someone like Intel, they will bin these passing chips as different products (Core i3/i5/i7) and different clockspeeds to charge the most for the best chips. However since Apple currently only uses at most two bins of chips (those suitable for 6s and those suitable for 6s Plus), this means there is a wider variation in the chips used in each phone. As a result, even if there isn’t a true and consistent difference between TSMC and Samsung for A9 SoCs, you could easily have a pair of phones where due to the silicon lottery there is a notable – though not extreme – difference in power consumption.

This variation is an expected part of chip manufacturing, and while Apple could disqualify more chips and thereby reduce the yield, they will always have a certain degree of variation. The key here is to set rigorous minimums, advertise a phone based on those minimums (e.g. battery life), and should a customer end up with a phone, then they have won the silicon lottery in this case.

The Statistics

So how does one compare phones when there’s a natural variance in chip quality? Ideally it would be done just like Apple does, testing a large number of phones (chips) for power consumption and battery life to determine the distribution. Otherwise if we only test one TSMC A9 and one Samsung A9, we don’t know where in the distribution each A9 lies, and consequently whether each phone is a representative “average” sample or not.

Of course this is easier said than done, as the greater the accuracy desired the greater the number of iPhones required, a bill that at $650/$750 a unit adds up quickly. This makes it incredibly impractical for any one group short of a large corporate competitive analysis team to get enough samples, especially since at the press level Apple only distributes one phone of each type (for a total of 2) to each press organization. In lieu of that, typically the best one can do is look at a small number of samples, which offers some data to account for variance, but not much.

This brings us back to where we started with GeekBench. As part of the GeekBench benchmark, results are uploaded to Primate Labs’ servers, where they are available for browsing. I’ve had a couple of people ask whether these results are a collective whole – in essence crowdsourced benchmarking – can answer anything, and the answer to that is a “yes, but” kind of scenario.

The big problem right now is that GeekBench doesn’t know what model processor is being tested, so there’s no way to sort out TSMC versus Samsung. Update: And as if right on cue, the same day we publish this GeekBench 3.4 makes it through the iOS app store approval process, adding the ability for GeekBench to tell which processor is in a phone.

Even if there was, we’d get to matters of testing rigor. How bright is the screen on each phone? Are there any background tasks running? Is it in airplane mode or spending power talking on WiFi/cellular? With Geekbench running at on average just a 30% duty cycle, these are all potential power consumers that can significantly impact the resulting battery life. In turn, these are all things that are accounted for in formal testing, but they cannot reliably be accounted for in benchmarks run by the wider public. This as a result adds even more variance to the equation, which makes individual or even small groups of results potentially very inaccurate.

The Conclusion

Wrapping things up then, where do we stand? The short answer is that all we know is that we don’t know. What we know is that there isn’t enough information currently out there to accurately determine whether the TSMC or Samsung A9 SoC has better power consumption, and more importantly just how large any difference might be. 1-on-1 comparisons under controlled conditions can provide us with some insight in to how the TSMC and Samsung A9s compare, but due to the natural variation in chip quality, it’s possible to end up testing two atypical phones and never know it.

To that end I suspect that Apple’s statement is not all that far off. They are of course one of the few parties able to actually analyze a large number of phones, and perhaps more to the point, having a wide variation in battery life on phones – even if every phone meets the minimum specifications – is not a great thing for Apple. It can cause buyers to start hunting down phones with “golden” A9s, and make other buyers feel like they’ve been swindled by not receiving an A9 with as low the power consumption as someone else. To be clear there will always be some variance and this is normal and expected, but if Apple has done their homework they should have it well understood and reasonably narrow. The big risk to Apple is that dual sourcing A9s in this fashion makes that task all the harder, which is one of the reasons why SoCs are rarely dual sourced.

As for AnandTech, we’ll continue digging into the matter. Unfortunately all of the iPhones we’ve received and purchased so far have used TSMC A9s – it’s a silicon lottery, after all – but whether there is a real and consistent difference between the TSMC and Samsung A9s is a very interesting question and one we’re still looking to ultimately be able to address.