AMD Launches Carrizo: The Laptop Leap of Efficiency and Architecture Updates

Perform a small test for me. Close your eyes, and spend 15 seconds considering the state of the laptop market and what devices interest you, are available, or on the horizon. Done? Let me hazard a guess – Apple’s offerings loomed large over $800, with $1500+ gaming laptops on the periphery. At $300 we’re more in tablet-first space with a mix of cheap clamshell rubbish. In the middle is an assortment of $400-$700 good but not always great mixture of 2-in-1s (like the Surface) or clamshells (like the ASUS UX305), divided mostly on price and features but 95% of them contain Intel. Today’s launch of Carrizo by AMD is hoping to change that perception, particularly in $400-$700 and at 15W.